People are vocal about the music they listen to, the food they eat, the objects they use, but not so vocal about the causes they support (except for political causes it seems). Why is this? There are excecptions, but I wonder where “supporting a cause” falls into how we share and learn from friends.
When does a one-off donation turn into a relationship? Why does someone decide stop supporting a cause?
I think as a society we are trained to deal in the currency of consumption much more than the currency of cause. I think this is changing though.